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SE Ranking
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Who Should Use It
Agencies, Enterprises, Entrepreneurs, SMB
Use Cases
— Website position monitoring
— Competitor review and analysis
— Keyword research
— Backlink monitoring
— Website audit
— Custom and automated reports generation
— SERP analysis
Search Engines
Google, Google Mobile, Bing, Yahoo
With projects spanning the US, Germany, France, and the UAE, I help B2B, SaaS, and eCommerce companies grow through scalable SEO and content marketing. Passionate about business growth, I’ve raised B2B SaaS EdTech search traffic by ~x7 and trials by ~x4 in 3 years, built and sold online projects with 150K+ monthly visitors and a 33x return.
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Specializing in Organic Growth for B2B SaaS, I work at the intersection of SEO and Go-To-Market strategy. My experience spans across LogisticTech, MarTech, FinTech, and HealthTech — helping international products grow through scalable, data-driven approaches.
Ask an expert →- Tracking keyword rankings in any location, search engine with 100% accuracy
- Keyword suggestions with similar, related and long-tail keywords
- Research of your competitors’ targeting keywords and website traffic dynamics in organic and paid search
- Analyzing any keyword against major SEO parameters
- Analysis of referring domains, linking pages, anchor texts
- In-depth backlink monitoring
- Website audit for enhancing your site's performance in SERPs
- Detailed reports with a list of required fixes and recommendations with the ability to send them on-demand or set up an automated schedule
- Automatic monitoring of important pages
- Alerts on any content updates your competitor makes
- Content insights
- Visual guide to ranking factors and elements
- Tracking your Google Maps rankings across multiple locations
- Difference of less than 3 positions — 1 point;
- Difference from 3 to 10 positions — 0.5 points;
- Difference of more than 10 positions — 0 points.
- Clear interface
Due to the clear layout, it's easy to navigate through all the features within the software. - Comprehensive toolset.
SE Ranking is a valuable source of cool features for any SEO problem you face. You will find everything you need to track positions and analyze the site as a whole. - AI-powered algorithms
AI writer feature helps you optimize your content quickly and efficiently saving you time and effort. - Budget-friendly pricing
In comparison to other SEO tools on the market, SE Ranking offers quite affordable plans. - High accuracy of rank tracking
The positions of the site(s) you track in the tool are fully aligned with search engine results. - Extensive reports
You can create detailed, customizable reports that are perfect for sharing with clients or your team. It's a great way to keep everyone on the same page. Plus, reports can be exported in various formats. - Training
SE Ranking offers a variety of SEO guides, client case studies, webinars and hands-on courses to help beginners get started in SEO. - Additional free tools
In addition to the main paid product, there is free Google rank checker, website traffic checker and keyword research tool that you can try out without getting an all-featured package.
- Limited features
The software has some limited features like AI writer or keyword tracking that can be not enough for advanced SEO specialists or large projects. - No project sharing
You can't share projects between multiple subaccounts, which can be inconvenient if you're working as a team. - No free plan
There is only a 14-day free trial.
Essential: starts at $65 per month for 500 keywords
Pro: starts at $119 per month for 2000 keywords
Business: starts at $259 per month for 5000 keywords
API: $149 per month
Users Add-on: +$20 per month
Agency Pack Add-on: +$50 per month
AI Search Add-on: +$89 per month
Content Marketing Add-on: +$29 per month
Local Marketing Add-on: +$23 per month
Fantastic service and invaluable performance tracking
Overall
Great experience so far and the customer service has been really helpful with any queries regarding the platform.
Pros
The platform is very accessible and has a wide array of competitor and performance analysis tools that provide fantastic insights. The keyword research and auditing tools notably are a great addition to the wider ranking tracking.
Cons
We are limited to 5 tracked competitors within keyword groups which does limit the larger scale reporting but this isn't a detrimental issue just something that could maybe be added to in the future.
This tool is really good, they have some well thought out features that are genuinely useful.
Overall
Affordable, useful, well thought-out tools that show promise for even more features in the near future. This tool has made my work with clients much easier and efficient. They like it for its clarity. I like it for its unique and genuinely useful features that work well and deliver to my expectations. I've already recommended this to most people I know.
Pros
I like that you get a fair keyword allowance. If I'm tracking 50 keywords on desktop, I can track those same 50 on mobile without it being deducted from my total keyword allowance, this is something I've been ripped off by other tools in the past. I like that you can add a monetary value to your keywords dependent on their position and other variables, this is great to show value to clients. I like that you can import keywords directly from search console and monitor them. I think the backlink tool useful and has some good metrics in the dashboard. Reporting is good because clients understand it. the competitor analysis and auditing tools are very useful too. Showing overall metrics is great for clients and a quick bird's eye view of performance. It's also a responsive layout, so I can use it on my tablet (seems trivial but most bigger tools are hard to use on smaller screens) I've been told that most of the features that are missing are being worked on and will be implemented soon. I expect them to be just as useful and intuitive too. Overall, the value for money, fairness and useful tools make this a good investment for me. I'm very happy with it.
Cons
It'd be awesome to be able to segment by the organic and local pack as that piece of the interface can be a bit confusing. I wish we could pull backlink data into the reports, but I have been told this is on the way soon. The android app isn't very useful (but hey, they actually have one unlike the others) It's good for a quick look at movements, but generally you're better using the full site
Great Tool for Keyword Readearch and Competitor Analysis
Overall
We use SE Ranking mostly for keyword research as it gives accurate analysis for the keywords and also for checking ranking of keywords. SE Ranking would do the work in minutes. The tool enhances our ability to analyze website and perform comprehensive link audits.
Pros
SE Ranking is a highly comprehensive and accurate keyword research tool packed with advanced SEO features that cater to various business needs. The software is user-friendly, facilitating the management of marketing strategies for diverse clients. It's scalable, frequently updated to enhance user experience, and offers impressive website optimization tools.
Cons
Nothing to dislike actually as it perfectly does the job. Maybe the cost would be high for an individual person. At times it's little slow and takes time to load if you have a lot of projects running.
A great SEO tool for small business owners and SEOs on a budget
Overall
It's a great tool! I've had the opportunity to collaborate with their team on sharing feedback and as a guest on one of their webinars. They are always a joy and they are very open to feedback. I'm of the opinion that they are continuously improving and I have an eye on them in terms of potentially switching over my all-in-one SEO needs in the future.
Pros
SE Ranking really has it all. Like Ahrefs, it's an all-in-one offering for functions like keyword research, rank tracking, backlink analysis, and website auditing. In my investigations, their website audit tool has no significant difference with Ahrefs, at a fraction of the cost and with less strict limitations. The interface is very beginner friendly and there are few hurdles to overcome to become proficient in using the tool.
Cons
The keyword research data is just not at the same scale as big players like Ahrefs. That's the one thing that prevents me from switching over to SE Ranking. This is something I'm told they're actively working on, so I'd 100% reconsider my stance if presented with new information about how this has been updated. I would also love to see more automations/integrations, such as Slack notifications if keyword rankings change or when audit results are ready.
Excellent and very complete seo tool, with many subscription options.
Pros
It is a perfect tool as a complement to ensure a good job of web optimization, SEO and SEM, to our clients. Very complete software and, not least, with many subscription options.
Cons
In principle we did not find any cons. Perhaps the estimate of paid traffic falls somewhat short, it does not always show a very real estimate, but we really don't know if it is something attributable to the software or to the availability of data itself.
With projects spanning the US, Germany, France, and the UAE, I help B2B, SaaS, and eCommerce companies grow through scalable SEO and content marketing. Passionate about business growth, I’ve raised B2B SaaS EdTech search traffic by ~x7 and trials by ~x4 in 3 years, built and sold online projects with 150K+ monthly visitors and a 33x return.
Ask an expert →Specializing in Organic Growth for B2B SaaS, I work at the intersection of SEO and Go-To-Market strategy. My experience spans across LogisticTech, MarTech, FinTech, and HealthTech — helping international products grow through scalable, data-driven approaches.
Ask an expert →
With projects spanning the US, Germany, France, and the UAE, I help B2B, SaaS, and eCommerce companies grow through scalable SEO and content marketing. Passionate about business growth, I’ve raised B2B SaaS EdTech search traffic by ~x7 and trials by ~x4 in 3 years, built and sold online projects with 150K+ monthly visitors and a 33x return.
Ask an expert →Specializing in Organic Growth for B2B SaaS, I work at the intersection of SEO and Go-To-Market strategy. My experience spans across LogisticTech, MarTech, FinTech, and HealthTech — helping international products grow through scalable, data-driven approaches.
Ask an expert →
