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We do not allow any paid placements and conduct only objective and independent research. In order to assess the accuracy of position tracking we used the methodology developed by the HighTime team. Learn more about our methodology

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AWR

Accuracy score:
10
/10
Accuracy score:
10
/10
All-inclusive SEO tool for keyword performance across the globe
Has pricing
Free trial
Live demo
Has pricing
What is
AWR
Advanced Web Ranking (AWR) is a feature-rich SEO software that helps to monitor your targeted keywords in over 4,000 search engines across 190 countries. It provides real-time accurate rank tracking data which you can update by schedule or on-demand and track at any level you want: country, state, city or even street.
HighTime Expert opinion:
“With AWR’s toolset you can generate clear, detailed reports that illustrate your SEO performance overview, predict potential gains and losses with forecasting feature, and get insights into both yours and your competitors’ strategy.”
Denis Borisov
Head of SEO at HighTime

8/10

0

expert rating

10

Who Should Use It

 SEO Agencies, In-house Teams, Freelancers

Use Cases 

Website position monitoring

— Competitor review and analysis

— Keyword research

— Custom and automated reports generation

— SERP analysis

Languages 

English

refined the analysis and ensured data accuracy of each tool
Founder & Growth Strategist at HighTime, Experience: 12+ years

With projects spanning the US, Germany, France, and the UAE, I help B2B, SaaS, and eCommerce companies grow through scalable SEO and content marketing. Passionate about business growth, I’ve raised B2B SaaS EdTech search traffic by ~x7 and trials by ~x4 in 3 years, built and sold online projects with 150K+ monthly visitors and a 33x return.

Ask an expert →
Reviewed 34+ SEO tools and narrowed it down to the 8 best for position monitoring
Head of SEO at the HighTime Team, Experience: 4 years

Specializing in Organic Growth for B2B SaaS, I work at the intersection of SEO and Go-To-Market strategy. My experience spans across LogisticTech, MarTech, FinTech, and HealthTech — helping international products grow through scalable, data-driven approaches.

Ask an expert →

AWR Features

The platform is designed for marketers and agencies who require depth and precision in their SEO analysis. Discover the following key features to uncover all the opportunities and streamline your workflow.
  • Desktop and mobile keyword rankings
  • Rank tracking on more than 4,000 search engines
  • Local rank tracking
  • Fresh rankings by schedule or on-demand
  • Tracking of your keywords' Pixel Position to precisely determine your website’s position on SERPs when various search features are included
  • Above and Below the Fold rankings indentification 
  • Search visibility measurement in pixels
  • Perfomance tracking & diagnosis
  • Visibilty & KPIs for evaluating your organic presence more effectively
  • Forecasting & trends
  • SERP features visibility checking
  • CTR improvement for SERP features
  • Landing pages visibility
  • Keyword cannibalization 
  • Competitor visibility tracking
  • Competitive keywords targeting
  • New competitors discovery
  • Reports customization
  • Easy report sharing
  • Data export and integration with 3rd party reporting tools
  • Keyword volume management
  • Unified workspace
  • Branded SEO reports

Screenshots of AWR Interface

The visual overview of the service will guide you through its main features and interface. Here are several screenshots illustrating the essential steps when working with the tool.
No items found.

Is AWR Reliable for Keyword Tracking?

We compared its keyword performance data with Google Search Console, which is a benchmark for accuracy.
The expert evaluation is made on a scale from 0 to 1 point:
  • Difference of less than 3 positions — 1 point;
  • Difference from 3 to 10 positions — 0.5 points;
  • Difference of more than 10 positions — 0 points.
The average tracking accuracy is calculated by summing the scores for 10 queries. The maximum score is 10 and the minimum score is 0.
Learn more about our methodology here.
Keyword Position in GSC Position in AWR Rank Tracker Accuracy
seo portfolio examples 1 1 1
seo portfolio sample 1 1 1
seo portfolio 2 1 1
seo specialist portfolio 1 1 1
seo portfolio template 2 2 1
content marketing portfolio examples 1 1 1
content marketing portfolio 2 1 1
website content mapping template 4 3 1
content map template 6 4 1
content mapping template 3 3 1
Overall accuracy score: 10

Advantages and Disadvantages of Using AWR

Any sophisticated tool has its strenghs and limitations, which are crucial to consider. I've summarized its notable pros and cons so that you can weigh them up and decide if it's the right fit for your goals and requirements.
Pros
Cons
Pros
  • Global support.
    If you're a company or an agency of non-English-speaking countries and you want to track keywords in your native language, then this software is perfect for you. It supports over 4,000 search engines across 190 countries.
  • Ease of use.
    Even though AWR is packed with a lot of features, you can easily navigate throughout the rank tracker.
  • Integrations with third-party SEO  tools.
    Connecting other tools with AWR makes the whole SEO process, turning it into an all-in-one data collector.
  • Reporting.
    Generating reports and customizing them is really easy, and the results are delivered quickly. There are some templates that you can change and use how you want, or you can create new one from the scratch. Reports provide a thorough analysis of key performance indicators (KPIs), emerging trends, and relevant data segments.
  • SERP features analysis. 
    Tracking various SERP features helps users optimize their website’s visibility in different parts of search results. It covers organic and SERP features rankings, the traffic impact of won and lost SERP features, achieved SERP features distribution, and provides all essential information about SERP features in search results.
  • Competitor analysis.
    AWR tracks not only your site’s rankings but also those of your competitors, providing you with valuable insights into your own strategy. This analysis delivers data on your competitors' target keywords, tracks their performance, and measures their average rank, market share, and visibility score.
  • Additional free tools.
    There are free SEO tools available on their website which is very nice of them. You can find tools that offer you Google AI Overview, Google Organic CTR, Google SERP Features, Google Algorithm Changes, Wattspeed, and AWR Search anywhere.  

Cons
  • Learning curve.
    Despite the interface being quite simple, beginners can get lost in all these advanced features. But don’t worry as there are blogs and guides to help you feel at ease.
  • Cost for large projects.
    Tracking keywords on a daily basis for a plenty of domains and countries is expensive compared to the initial price.
  • Limited live reporting.
    There is no live reporting feature for ranking fluctuations, which some users might find limiting.
  • Delayed data collection.
    It can take up to 24 hours to gather all data on newly added keywords which is not really nice if you work in fast-paced industries.

AWR Pricing

Review the detailed breakdown of the available plans below to find out which one suits you best.
Start Price
Pricing provided on the official website
$99
per month
  • Keyword price (per 1000/mo): 9.9¢ per keyword
  • Price: from $99/month
  • Free plan: No x
  • Free trial: 30 days
  • Discounts: 10% with annual payment
Rate plan information is collected from the official website.          
Rate plan information is collected from the official Wincher website.
Plans & Pricing

Pro: starts at $99 per month for 7000 keywords

Agency: starts at $199 per month for 14,500 keywords

Enterprise: starts at $499 per month for 35,500 keywords 

Custom 50K: starts at $700 per month for 50,000 keywords

AWR Pricing VS Other Rank Trackers

Is the pricing competitive? You may find the answer in the table below, where I compared what this tool and other platforms offer for the price.
AWR Rank Tracker AccuRanker Keyword.com JaySearch
Pricing
per month
$99 $129 $131 $19
Number
of keywords
7000 1000 1000 1000
Cost of tracking
one keyword
1.4¢ 12.9¢ 13.1¢ 1.9¢

AWR Alternatives

Logo of JaySearch, the best SpySERP alternative

JaySearch

$19 per month 1.9¢ per keyword

10

/10

Logo of JaySearch, the best SpySERP alternative

AccuRanker

from $129 per month 12.9¢ per keyword

9.5

/10

Logo of JaySearch, the best SpySERP alternative

Nightwatch

from $82 per month 8.2¢ per keyword

9.5

/10

AWR Reviews

Do you know how you can get a powerful and trustworthy testament to a platform's effectiveness? You can read the reviews from the independent specialists who use it. Read the collected reviews below to learn whether it meets user expectations or not.
Manvi s.
Digital Marketing Specialist
5
/5
Reviewed
September 2019
Review Source:
G2.com

"Excellent software for SEO and Digital Marketing in Budget"

What do you like best about Advanced Web Ranking?

I have been using Advanced web ranking for last two months, and i found it very useful and accurate platform for track ranking, keyword status and generating Reports. there is also a feature of search engine comparison, which is most useful thing for me. There are some most useful things in platform are : -

1. Competitor analysis

2. Google Analytics integration

3. Keyword Tracking

4. Rank Tracking

5. SERP

and many moreReview collected by and hosted on G2.com.

What do you dislike about Advanced Web Ranking?

haven't found any issue, till the time. if possible Improve User interface of advance web rankingReview collected by and hosted on G2.com.

Recommendations to others considering Advanced Web Ranking:

A perfect platform for SEO and Digital marketing, in Budget.Review collected by and hosted on G2.com.

What problems is Advanced Web Ranking solving and how is that benefiting you?

I am using Advanced Web ranking for my company. my biggest problem of keyword tracking has been solved with the help of advanced web ranking and also using for Making reports.

Juergen H.
Health, Wellness and Fitness
5
/5
Reviewed
September 2020
Review Source:
Software Advice

"State Of The Art Tool"

I have been using this software for 6+ years. In average I monitor 15 websites. This tool is superior to all others in its class. Just my two cents.

Pros

Unlimited websites, only limited by monthly keyword units Can almost instantly pull ranking results All aspects of monitoring are covered A wealth of possibilities, fine-tune your needs

Cons

Comes at a price, however, the software is constantly being developed and the price remained largely constant for years.

Reasons for choosing Advanced Web Ranking

Most comprehensive performance

Art B.
Website Developer & SEO Specialist
5
/5
Reviewed
June 2019
Review Source:
Capterra

"Best $$ value in ranking software"

It is the best combination of gaining real value in ranking information and keyword performance in a timely and efficient manner at a very cost effective price.

Pros

I like the support and that the reports for each of my clients are customizable, and that the reports are easy to generate. I mostly like that the reports can be generated as often as needed and the results are available very quickly. The price is attractive, especially if you are just getting started.

Cons

Learning the difference between the old and new versions of the software. I am not familiar with some industry terms and would like some explanations in plain english rather than assuming I understand certain terms.

Kai D.
Online Media
5
/5
Reviewed
March 2022
Review Source:
Software Advice

"Great Keyword Tracking Solution"

It's been a great experience. I'm more confident in tracking my keyword rankings.

Pros

I love how easy AWR has made it to track my and my clients' keywords and integrate with Google Analytics and Google Search Console.

Cons

There are a ton of features. Setting this up if you're less technical (or less familiar with SEO) can be awkward.

Andy L.
Director
5
/5
Reviewed
June 2029
Review Source:
Capterra

"Solid rank tracker"

Having used probably the majority of larger-scale ranking trackers, I settled on AWR for good reason - it's reliable, reasonably priced and offers the data I need in a convenient format. I'm happy to recommend it for those need a "pure" ranking tracker.

Pros

AWR is a solid rank tracker, with good flexibility in terms of dividing credits between different search engines, geographic targeting and so on. Updates are reliable and quick. Ability to monitor 49 competitors for each set of keywords is a big plus.

Cons

While there are features such as site auditing, these are a bit of a "bolt on" and not especially useful. I imagine this is to compete with the likes of SEM Rush and the other "all in one" tools. Some aspects of data analysis have limitations (e.g. comparing rankings).

refined the analysis and ensured data accuracy of each tool
Founder & Growth Strategist at HighTime, Experience: 12+ years

With projects spanning the US, Germany, France, and the UAE, I help B2B, SaaS, and eCommerce companies grow through scalable SEO and content marketing. Passionate about business growth, I’ve raised B2B SaaS EdTech search traffic by ~x7 and trials by ~x4 in 3 years, built and sold online projects with 150K+ monthly visitors and a 33x return.

Ask an expert →
Reviewed 34+ SEO tools and narrowed it down to the 8 best for position monitoring
Head of SEO at the HighTime Team, Experience: 4 years

Specializing in Organic Growth for B2B SaaS, I work at the intersection of SEO and Go-To-Market strategy. My experience spans across LogisticTech, MarTech, FinTech, and HealthTech — helping international products grow through scalable, data-driven approaches.

Ask an expert →
refined the analysis and ensured data accuracy of each tool
Founder & Growth Strategist at HighTime
Experience: 12+ years

With projects spanning the US, Germany, France, and the UAE, I help B2B, SaaS, and eCommerce companies grow through scalable SEO and content marketing. Passionate about business growth, I’ve raised B2B SaaS EdTech search traffic by ~x7 and trials by ~x4 in 3 years, built and sold online projects with 150K+ monthly visitors and a 33x return.

Ask an expert →
Reviewed 34+ SEO tools and narrowed it down to the 8 best for position monitoring
Head of SEO at HighTime
Experience: 4 years

Specializing in Organic Growth for B2B SaaS, I work at the intersection of SEO and Go-To-Market strategy. My experience spans across LogisticTech, MarTech, FinTech, and HealthTech — helping international products grow through scalable, data-driven approaches.

Ask an expert →
Need 100% accurate rank tracking?

Connect your Google Search Console with JaySearch!

Start for free →

Accuracy Assessment of Keyword Monitoring Tools

Accuracy is crucial in position monitoring, so we've developed a methodology that prioritizes assessing the precision of each instrument.

The Purpose of the Methodology

Website ranking monitoring in search engines is a key aspect of SEO analytics. It enables specialists to track keyword performance and evaluate its visibility trends.
Rank monitoring software simplifies this process through automation allowing you to customize regular reports and receive notifications of ranking changes. However, the results of such tools are often inconsistent and vary significantly from Google Search Console data, raising concerns about its reliability. 
We have developed an objective methodology to evaluate the accuracy of rank monitoring tools. Our goal is to help SEO specialists and digital marketers choose the most reliable SEO tool.

Criteria for Evaluating Keyword Monitoring Tools

Website ranking monitoring in search engines is a key aspect of SEO analytics. It enables specialists to track keyword performance and evaluate its visibility trends.

How We Evaluate Accuracy

To evaluate the accuracy of keyword monitoring tools, we compare their data with Google Search Console results.
Testing stages are the following:
The position data in the GSC was assumed to be initially accurate (100%).

Assessment Criteria

Each keyword is rated on a scale of 0 to 1 point with difference:
The final rank monitoring software accuracy score is calculated as the sum of the scores for 10 keywords. The maximum score is 10 and the minimum score is 0.

Why Can You Trust Us?

We regularly update our evaluations to reflect changes in search engine algorithms and SEO software.
If you have any questions about the methodology or suggestions for improvement, we would love to hear from you!